Rainbow S.p.A. (also known as Rainbow S.r.l.) is Maya Fox's production company. It is an Italian studio co-owned by Iginio Straffi and Viacom. Rainbow has produced several television shows, including Winx Club, Huntik, and Club 57.
Maya Fox was designed and co-created by Rainbow's founder, Iginio Straffi. Every comic issue was a collaboration between the artists at Rainbow. The Rainbow logo can be seen on every Maya Fox product.
Maya's "Minimate" chibi design is often seen on advertisements for Rainbow.